Quick answer
To fact-check an affiliate page before you publish it, check five things against live, original sources on publishing day: prices and plans on the vendor’s pricing page, coupons by testing them at checkout, ratings and reviews by tracing each to a real named source, feature claims against the product documentation, and your affiliate disclosure, placed clearly before the first affiliate link. Remove anything you cannot verify. Then add a review date to the page and set a reminder to recheck it, because prices and offers change.
Key takeaways
- Check against live original sources, not your notes or an AI draft
- Verify prices and plans on the day you publish
- Test every coupon at checkout before you mention it
- Trace each rating, review and testimonial to a real source, or remove it
- Check feature claims against documentation, not only the sales page
- Put a clear affiliate disclosure before the first affiliate link
- Add a last-checked date and a recheck reminder
📘 Main article: This guide supports Scale.gg Affiliate Pages: AI Affiliate Pages Built on the Real Product. There we show how Affiliate Pages drafts sections from the product sources you supply. This guide is the checklist to run before any of those sections go live, whatever tool wrote them.
In this guide
- Why does an affiliate page need fact-checking?
- What should you check on every affiliate page?
- How do you check prices, plans and coupons?
- How do you check ratings, reviews and testimonials?
- Where should the affiliate disclosure go?
- How do you keep the page accurate after publishing?
- Frequently asked questions
- The bottom line
An affiliate page is a recommendation with your name on it. If the price is wrong, the coupon fails or a quoted review cannot be found, the reader does not blame the AI tool or the vendor. They stop trusting you.
This guide answers one question: how do you fact-check an affiliate page before you publish it? It pairs with our main article, Scale.gg Affiliate Pages: AI Affiliate Pages Built on the Real Product, and our Affiliate Pages video on the Prodify Digital channel.
Why does an affiliate page need fact-checking?
Because prices and offers change, and AI drafts only know what they were given. Our Affiliate Pages video makes the same point: you verify every price, rating, coupon, review and disclosure before publishing.
Even a well-grounded draft can be wrong if the source was out of date, if the AI misread a pricing table, or if it filled a gap with a confident-sounding guess. Checking is the step that turns a draft into a recommendation you can stand behind.
What should you check on every affiliate page?
Use this checklist on every page, every time.
| Item | Check against | If you cannot verify it |
|---|---|---|
| Prices and plans | The live vendor pricing page | Remove the figure and link to the pricing page |
| Coupons and deals | A test at checkout | Remove the coupon |
| Ratings and scores | The named source, with a date | Remove it |
| Reviews and testimonials | A real, traceable customer or publication | Remove it |
| Feature claims | Product documentation or your own testing | Rephrase as “the vendor says” or remove it |
| Refund or guarantee terms | The vendor’s terms page | Link to the terms instead |
| Affiliate disclosure | Your own page, before the first link | Add it before publishing |
How do you check prices, plans and coupons?
Open the live pricing page and the checkout on the day you publish. Do not rely on a screenshot, a cached page or what the vendor’s video said last month.
- Note the currency and whether prices include VAT
- Check monthly versus yearly pricing, which are easy to mix up
- Check what each plan includes, especially the feature you are recommending
- Test each coupon right up to the payment step, then stop
- Check expiry dates and write “at the time of writing” next to any price
💡 Tip: If a price changes often, say “from £X at the time of writing” and link to the pricing page. It keeps you accurate for longer than an exact figure.
How do you check ratings, reviews and testimonials?
Trace each one to a real, named source, or remove it. A testimonial generated by AI, or one you cannot find again, has no place on the page.
- Ratings: name the site, the score and the date you checked
- Customer reviews: quote only real, public reviews, and do not edit them to sound better
- Vendor testimonials: label them as supplied by the vendor
- Your own view: say clearly what you tested yourself and what you did not
⚠️ Warning: In the UK, fake or misleading reviews can breach consumer protection law, and the CMA has been active in this area. If you are not sure a review is genuine, leave it out. Check current CMA guidance for your situation.
Where should the affiliate disclosure go?
Clearly, near the top, before the first affiliate link. Readers should know you may earn from a purchase before they click, not after.
Keep it plain, for example: “Disclosure: we may earn a commission if you buy through links on this page. That does not change our assessment.” In the UK, the ASA expects affiliate marketing to be obviously identifiable, so check its current guidance on affiliate content.
Our main article covers how Affiliate Pages carries your link into supported calls to action, as shown in Scale.gg Affiliate Pages: AI Affiliate Pages Built on the Real Product. That makes the disclosure even more important, because links can appear in several places on the page.
How do you keep the page accurate after publishing?
Add a review date and recheck on a schedule. A page that was accurate in October can be wrong by December.
- Add a “last checked” date near the top of the page
- Set a calendar reminder, monthly for fast-changing offers, quarterly otherwise
- Recheck immediately when the vendor announces a price change or new plan
- Remove expired coupons rather than leaving them with a note
- Update the brand record if you use one, so new sections start from current facts
If you are choosing which sections to include in the first place, our sibling guide How to Choose the Right Sections for an Affiliate Page helps you keep the page focused, which also means less to check.
Want the full picture? Read Scale.gg Affiliate Pages: AI Affiliate Pages Built on the Real Product, and see our Starter Bonus Bundle for Scale.gg.
Frequently asked questions
Do I need to fact-check AI-written affiliate content?
Yes. AI drafts only know their sources, and prices, coupons and offers change. Check every figure and claim against live sources before publishing.
Can I use testimonials from the vendor’s website?
You can quote them if you label them as vendor-supplied and do not change the wording. Never invent or rewrite testimonials.
Where should my affiliate disclosure go?
Near the top of the page, before the first affiliate link, in plain words readers can understand.
How often should I recheck an affiliate page?
Monthly for fast-changing offers, quarterly for stable ones, and straight away when the vendor changes pricing.
Does Scale.gg Affiliate Pages check prices for me?
Our video does not show automatic price checks; it advises you to verify prices, ratings, coupons, reviews and disclosures before publishing. See our Affiliate Pages article.
The bottom line
Fact-checking an affiliate page before you publish it means checking prices, coupons, ratings, reviews, feature claims and your disclosure against live, original sources, and removing anything you cannot verify. Add a last-checked date and recheck on a schedule. It takes minutes, and it protects the trust your recommendations depend on.
Related posts
- Scale.gg Affiliate Pages: AI Affiliate Pages Built on the Real Product
- How to Choose the Right Sections for an Affiliate Page
- How to Test an Affiliate Offer Before You Scale Promotion
[…] you publish it, being open about how it was made and checked builds trust. Our guide How to Fact-Check an Affiliate Page Before You Publish It covers a similar check for published […]