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Your audiences don’t follow a linear path to conversion. Customers consult an average of 10 sources, and 90% switch between devices and platforms to complete tasks online. Winning paid media strategies require full-funnel focus and optimization across Google, Meta, Amazon, and more.

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Garry Knight
I'm Garry Knight, the person behind Prodify Digital. I write about email list building, email marketing, SEO, AI search and the tools that connect them. My aim is to make online marketing easier to understand, so creators and small business owners can make informed decisions about building an audience and keeping people engaged. Here you'll find straightforward guides and product reviews that explain what something does, where it fits and which limitations matter. The focus is on clear explanations and useful next steps—not hype, shortcuts or promises of easy earnings.

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